Benefitz helps bring Michelangelo exhibition to life!
In the later part of 2025, the Benefitz team undertook a wonderful project that displayed the wide (and impressive) breadth of our capability. This involved producing the large, printed artworks and all the related printing, display and signage items for the ‘Michelangelo – A Different View’ exhibition being held at Tākina in Wellington from December 22nd through until February 8th.
The items produced by Benefitz for the event included huge printed and framed artworks, custom printed carpet, directional signs, event programmes and booklets, merchandise, a selfie wall, container wrap, and adhesives for the large venue windows as well as pre-promotion on the Wellington Cable Car. All items were produced by Benefitz in Auckland and installed on site in Wellington from December 16th-19th in time for the opening on Monday December 22nd.
“This is the second time we have helped the promoters Stewart and Tricia Macpherson of Stetson Group with this event,” explains Benefitz founder and Managing Director Aidan Bennett. “We also helped back in late 2021 when it was held at the Aotea Centre in Auckland. It was a thrill four years on to get the call to help them again. The items from 2021/22 were not retained so everything had to be created from scratch once again.”
“This event is a real testament to what we are capable of as a business. We are building quite a reputation for events. One of the artworks – The Genesis floor image – is five metres wide and 20 metres long, which we could print in one piece in high resolution. To my knowledge there is not another supplier in New Zealand that can. There were over 40 high quality big images printed and framed/stretched for the exhibition.
“We produced these in Auckland, they were transported to Wellington, and then a team of four of us spent three days installing them on site at Tākina – along with a range of other support items. Once again, it was very satisfying to see what we delivered for our very happy customer.”
The Tākina Wellington Convention and Exhibition Centre is an impressive facility. It is a relatively new purpose-built venue that combines two plenary halls of conference space with a public gallery that hosts an exciting programme of touring exhibitions. Located opposite Te Papa Museum, it is a great venue for Michelangelo – A Different View.
MICHELANGELO – A Different View, on until Sunday 8th February, Tākina, Wellington. Visit www.stetsongroup.com for more information.